Seeniors

The brief Vibrant and thought provoking brand identity and campaign design for Seeniors, an organisation shining a light on ageism. The result A brand identity centred around authenticity and empowerment, aiming to challenge ageism and celebrate the value of older people. The design employs a vibrant colour palette and approachable visuals that resonate with both seniors and a broader audience. Crafted to evoke empathy and understanding while fostering community support, the campaign design not only enhances brand recognition but builds a movement towards respect and equality for all ages.