Floret

The brief Feminine and sophisticated brand identity for florist specialising in small flowers. The result Floret embodies the essence of elegance in floral design, offering a delicate branding identity that speaks to the beauty of nature and the artistry of arrangement. With a soft colour palette and refined typography, Floret captures the graceful simplicity that is the art of floristry, where every flower tells a story and enhances the innate charm of any occasion.